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How to Scale a Voice Social App in the Middle East: 2026 Infrastructure Case Study

How to Scale a Voice Social App in the Middle East: 2026 Infrastructure Case Study

Home > Blog > Voice Social App Case Study The Middle East has quietly become one of the most lucrative markets for voice social platforms, with the voice chatroom model leading the charge. Yalla, MICO, YoHo, StarChat — these apps didn't just find an audience here; they built businesses that consistently rank among the highest-grossing in the region. In Saudi Arabia alone, nearly 80% of top-earning applications are entertainment and social products built specifically around the voice ch

Chat SDK for Recruitment & On-Demand Apps: A Case Study with Kupu

Chat SDK for Recruitment & On-Demand Apps: A Case Study with Kupu

Home > Blog > Case Study with Kupu Everyone knows big names like LinkedIn, Indeed, and Glassdoor. But in Southeast Asia, a new wave of phone-first apps is taking over. This follows the massive success of "Direct Chat" apps in China, like Boss Zhipin (China's leading direct-talk recruitment app). Now, platforms like Kupu are changing how millions of people find work in Indonesia. In today’s fast world, the gig economy is evolving rapidly. Traditional emails are just too slow and boring

How to Build Native Web3 Chat: A Strategic Guide for Web3 Founders

How to Build Native Web3 Chat: A Strategic Guide for Web3 Founders

Home > Blog > How to Build Native Web3 Chat Let's be real: for a space that preaches "ownership" and decentralization, Web3 is in a bit of an embarrassing spot. Most projects still run their core communities on Discord or Telegram—centralized platforms they don't even own. Sure, these tools were great at the start. They had the users, they were easy to set up, and they helped projects get off the ground fast. But "living" on these platforms is a bad long-term play. Web3 leaders are fi

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